Project 3 - Leadpages [3 months]
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What is it?
Data analytic dashboard for marketing landing page with customer.ai integration
Collaborated with:
Problem statement
Leadpages needs UX/UI design revamp with addition to adding data analytic dashboard for their users. Data analytics have dense information and require visual specialization and organization to reduce cognitive loads.
Leadpages's main user are marketing professionals who wants to create a landing page quickly and manage their audience.
My task was to design a new data analytic MVP dashboard.
High Fidelity Wireframes
I've iterated each individual cards and ways to clearly visualize data for users.
Main inspiration were from Google analytics and Facebook.
There were required empty state and filled state.
There is no final design direction for this project.
Project halted due to management issues. But, feel free to check out the depth of my amazing work.









